What Are The Key Responsibilities And Duties Of A Marketing And Production Manager?


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The duties of a marketing manager is to come up with the right marketing strategies to increase the awareness of the product in the target market. Monitoring of sales is another responsibility of the marketing managers and they should carry out techniques and promotion programs to increase the sales.

The ultimate goal of any business is to increase the sales and profits of the company therefore, a marketing manager can only contribute in fulfilling this aim once the products have manufactured. A marketing manager also represents the company therefore, he should be smart enough to increase the relations with the customers, suppliers and distributors.

The responsibilities of a production manager include handling inventory, scheduling, quality control, shipment etc. They are responsible to increase the efficiency of the production process by all means. They should keep the track of the data to take quality measures. They are responsible to come up with the production which can satisfy the customers.

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