Product
300 beverages are produced by Coca Cola, including Sprite, Fruitopia, Coke, Fanta, powder juices and more. The packaging of the products varies massively, too, due to the sizes of the drinks. Sizes include 300ml, 600ml, 1.25 liters, 2 liters and also cans (usually 375ml). One of the most well-known products by the company is Coca Cola itself; recognized by over 93% of the population. It holds an amazing reputation on the market.
Price
The price of Coca Cola brands will vary on the size and the product. The population readily accepts the prices offered by the firm. This is due to the increase in the rate of demand for the products. Promotion is another important issue also involved with the marketing mix. The brand promoted from the very start in an effective manner to ensure that customers remained attracted to the product. Coca Cola utilises television, radio, Internet, billboard and pamphlet advertising.
Place
Coca Cola is a leading brand that is easily available across the world. You will find the product in nearly all shops due to the huge rate of demand for it. Anywhere, at whatever time, you'll have access to the brand because of strategies implemented by Coca Cola.
People
This is the final part of the marketing mix. The main demographic that Coca Cola targets is young people. Apart from young people; kids and the older generation do enjoy the products as well, meaning that there is a huge customer base.
However, so they can attract more consumers, Coca Cola still implements attraction strategies that regularly prove effective. This increases revenue but also improves the brand recognition and reputation.
300 beverages are produced by Coca Cola, including Sprite, Fruitopia, Coke, Fanta, powder juices and more. The packaging of the products varies massively, too, due to the sizes of the drinks. Sizes include 300ml, 600ml, 1.25 liters, 2 liters and also cans (usually 375ml). One of the most well-known products by the company is Coca Cola itself; recognized by over 93% of the population. It holds an amazing reputation on the market.
Price
The price of Coca Cola brands will vary on the size and the product. The population readily accepts the prices offered by the firm. This is due to the increase in the rate of demand for the products. Promotion is another important issue also involved with the marketing mix. The brand promoted from the very start in an effective manner to ensure that customers remained attracted to the product. Coca Cola utilises television, radio, Internet, billboard and pamphlet advertising.
Place
Coca Cola is a leading brand that is easily available across the world. You will find the product in nearly all shops due to the huge rate of demand for it. Anywhere, at whatever time, you'll have access to the brand because of strategies implemented by Coca Cola.
People
This is the final part of the marketing mix. The main demographic that Coca Cola targets is young people. Apart from young people; kids and the older generation do enjoy the products as well, meaning that there is a huge customer base.
However, so they can attract more consumers, Coca Cola still implements attraction strategies that regularly prove effective. This increases revenue but also improves the brand recognition and reputation.
