What Is The Role Of Advertising In Bank Industry?


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Advertising helped in attracting people towards bank and helped them in understanding how banks work especially those people who were afraid to go to banks with of loss or fraud. Through advertising People become aware of Bank's offers and keep on availing those offers, which result in large revenues for Banks. Advertising helps in establishing goodwill of Banks and thus making A bank who advertises most, popular over others which results in People first choice and their trust.

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