What Are Some Of The Major Objectives Of Public Relations Communications?


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Mehreen Misbah answered
The objectives of public relations communications are usually designed by Public Relations planners. There are three basic dimensions in which these objectives are divided, consisting mainly of creating a strong sense of credibility, the effective delivery of information and the proper establishment of positive image of the organization. These dimensions contain further smaller goals that focus on prospects like creating a sound and concrete corporate brand, chiselling or repositioning the reputation of a corporation, redefining the positioning of an organization or any of its brands.

In addition to that, public relations also aims at shifting any specific brand of the organization to a new consumer market or even to a global market and even the launch of a product or brand is also provided aegis by public relations. Also when it comes to the prospect of giving and conveying news about the organization or any of its brand, public relations is a suitable tool to accomplish the respective goal.

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