What Is Numeric Distribution Vs Weighted Distribution In Terms Of Audit By Ac Neilson Co. Related To Surveys Like Pepsi Distribution?


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Numeric Distribution measures the % of no of outlets/total no of outlets
The weighted Dist measures how much those outlet constitute of the total volumes
if you sell to 1 outlet out of 10, then your Num Dist=10%
if that outlet sells 50% of what the market sells, then your Weighted Dist=50%

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