What Are Advantages And Disadvantages Of Consumer Panels?

Advantages-
• The respondents can become consumers themselves after the survey
• It is faster to start asking because the people would like to be part of a survey and the business would not have to keep on finding other people to complete the survey
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Disadvantages-
• A few respondents may fail to attend a survey
• A few respondents may not answer truly
• They may not be enough people to ask

Apologies for a little amount of information